Display ads
300 × 250: the small canvas with big possibilities
Build a medium rectangle that stays clear at its actual display size.
The banner size lab
01 Choose a platform → 02 Pick a format → 03 ExploreA feel for the format.
Select any banner for your preview. See its shape, understand its use, then explore the full guide.
Banner Ad Sizes
23 formatsFind your canvas.
Fixed display banners for compatible website and app placements.
Try a custom canvas
Custom dimensions illustrate proportions; they do not establish platform support.
Display placement preview
Inside the canvas
300 × 250, explained visually.
Display banner · Select a numbered label to explore its placement.
300 × 250 px
Place a recognisable brand cue near the opening of the composition. Keep the logo clear at the final viewing size. This is an example position; approved brand layouts may place it elsewhere.
Illustrative creative · Proportions preserved · Flexible placement · Not a live advertisement
Medium rectangle
300 × 250 pxA versatile rectangle for desktop sidebars, between article sections and suitable mobile content placements. Its balanced shape gives a product image, short headline and action room to work together.
Safe area
Keep important content clear of the edges and review the actual placement crop. This dashed inset is an editorial layout guide, not a platform-mandated safe area.
Read full blog ↗Listed display format
Source & guidance
Insets show composition guidance, not an approval or guaranteed crop. Confirm current requirements in the selected platform.
Google Ads display specifications ↗The latest thinking.
Ideas for your next creative project88 articles
Animation
Animated GIF banners: storyboard before you export
Build a short sequence that still works when motion stops.
Platforms
LinkedIn image ads: make a business benefit tangible
Translate a broad promise into a specific professional task.
Celebrations
Wedding banners: a beautiful design people can actually read
Balance names, dates and atmosphere without losing the essentials.
Design essentials
Banner typography: build a hierarchy that survives resizing
Let the reader understand the order before reading every word.
Design essentials
A preflight checklist for a complete banner handoff
Review the delivered assets, not just the design presentation.
Platforms
YouTube ad creative: design for the viewing moment
Build an opening that makes sense before asking for attention.
Celebrations
Birthday banners: design around the person and the place
Make the celebration feel personal while keeping practical details clear.
Display ads
Top 5 banner sizes: a practical starting kit
Start with a flexible rectangle, then build for the places your audience actually reads.
Display ads
728 × 90 leaderboard design, without the clutter
Make a long, shallow banner read as one sentence.
Display ads
970 × 250 billboard banners that tell one clear story
Use the wide canvas for hierarchy, not additional noise.
Display ads
970 × 90: designing a large leaderboard
A desktop strip needs a different composition from a billboard.
Display ads
160 × 600 banner ads: placement, layout and creative anatomy
A complete guide to the wide skyscraper: where it appears, why it is used and how to arrange its logo, message, visual and CTA.
Display ads
320 × 50 mobile banners: the art of saying less
One small screen, one message, one obvious action.
Display ads
320 × 100: give a mobile message room to breathe
Use the extra height for clarity rather than twice the copy.
Display ads
Responsive display assets versus fixed-size banners
Choose the production system before you make the first export.
Animation
Static, GIF or HTML5? Choose the right banner format
Match the format to the message, workflow and placement.
Animation
HTML5 banner anatomy: canvas, assets and click behaviour
Understand what goes into a dependable HTML5 creative.
Animation
Floating effects that support a banner instead of distracting
Use subtle movement to direct attention.
Animation
A better final frame for animated advertisements
Design the ending as carefully as the opening.
Animation
Compress a GIF without sacrificing your message
Cut unnecessary data before cutting legibility.
Animation
From storyboard to QA: an animated banner workflow
Give motion a production process that your team can repeat.
Platforms
Reddit ads: create for the conversation
Be specific, useful and honest about what you are offering.
Platforms
Instagram feed ads: compose for a fast visual decision
Make the product and benefit recognisable in one glance.
Platforms
Instagram Stories: leave room for the interface
Design the complete screen, including the parts you do not control.
Platforms
Facebook carousel ads: give each card a reason to exist
Create progression without making every card dependent on the previous one.
Platforms
Pinterest ad creative: useful ideas deserve clear visuals
Show what an idea helps someone make, plan or choose.
Platforms
TikTok ad concepts: make the demonstration the hook
Start with a real action and build a concise story around it.
Platforms
X ad visuals: make the post and image work together
Let the visual add information instead of repeating every word.
Platforms
Snapchat ad planning: one action in a vertical frame
Focus the story around a simple visible action.
Platforms
Amazon ad creative: keep product information accurate
Build a consistent path from the image to the product detail page.
Platforms
Microsoft display creative: plan assets before export
Treat the destination’s asset system as part of the brief.
Platforms
Taboola native ads: connect the headline to the destination
Create an honest bridge from discovery to reading.
Celebrations
Anniversary banners: tell a shared story with restraint
Use a few meaningful details instead of a crowded timeline.
Celebrations
Baby shower banners: soft colour, clear information
Build a gentle visual theme with dependable contrast.
Celebrations
Graduation banners: celebrate the milestone, simplify the layout
Let the graduate’s identity lead the design.
Celebrations
Festival sale banners: make the offer as clear as the occasion
Build the celebration around a truthful, easy-to-understand offer.
Celebrations
Event welcome banners: design for the entrance
Help visitors know where they are and what to do next.
Design essentials
Colour contrast for banners: beautiful and readable
Build distinction into the design instead of relying on hue alone.
Design essentials
Banner copywriting: one promise, one next step
Write the useful idea before choosing the clever phrase.
Design essentials
A banner creative brief that prevents expensive revisions
Agree on the problem before discussing the decoration.
Design essentials
Adapt a banner campaign across sizes without shrinking it
Preserve the idea while changing the arrangement.
Design essentials
PNG, JPEG and WebP: pick an export for the actual destination
Compare visual quality, transparency and platform support.
Design essentials
Banner accessibility: motion, text and meaningful alternatives
Make the information available without demanding perfect vision or motion tolerance.
Publishing
AdSense preparation: useful content before ad code
Build a publication worth visiting before adding monetisation.
Publishing
Ad placement for a blog people want to keep reading
Give advertising a clear place without taking over the article.
Publishing
SEO for a banner blog: answer the question behind the keyword
Make a useful page before optimising its label.
Publishing
Landing-page consistency: keep the promise after the click
Make the next page a continuation of the creative.
Publishing
A/B testing banner creative: change one useful idea
Use testing to learn something you can act on.
Display ads
200 × 200: Banner Ad Sizes small square guide
A small square for compatible compact widgets or content modules. Useful for a simple logo-and-benefit composition. Limited space calls for concise text and a strong focal point.
Display ads
240 × 400: Banner Ad Sizes vertical rectangle guide
A vertical rectangle for compatible sidebar placements. Useful when the message needs more vertical breathing room than a small square but less width than a 300-pixel sidebar unit.
Display ads
250 × 250: Banner Ad Sizes square guide
A square for compatible sidebar or in-content modules. Its balanced shape suits a single product or illustration with a short message. Confirm that the selected placement accepts this exact size.
Display ads
250 × 360: Banner Ad Sizes triple widescreen guide
A taller rectangular creative associated with compatible regional inventory, including Sweden. Useful in supported vertical page modules. Availability is regional; confirm the size in the actual media plan.
Display ads
336 × 280: Banner Ad Sizes large rectangle guide
A large rectangle for compatible article breaks and wider sidebars. It offers slightly more composition space than 300 × 250. Check the real column width before using it beside editorial content.
Display ads
580 × 400: Banner Ad Sizes netboard guide
A netboard associated with compatible regional inventory, including Norway. Useful for a prominent content-area display creative. Plan around the publisher’s supported slot rather than treating it as a universal sidebar size.
Display ads
120 × 600: Banner Ad Sizes skyscraper guide
A narrow skyscraper for compatible desktop side rails. Useful for a very short vertically stacked message and a simple product silhouette. Avoid treating it as a reduced-width copy of a crowded rectangle.
Display ads
300 × 1050: Banner Ad Sizes portrait guide
A very tall portrait format for compatible desktop inventory. It can support a longer visual sequence, but needs considerable vertical room. Confirm placement availability and avoid forcing it into a short sticky viewport.
Display ads
468 × 60: Banner Ad Sizes banner guide
A compact horizontal banner for compatible desktop content or legacy-width modules. Suitable for a brief proposition. Its shallow height benefits from a deliberately horizontal layout and minimal supporting copy.
Display ads
930 × 180: Banner Ad Sizes top banner guide
A top-banner format associated with compatible regional inventory, including Denmark. Useful in wide upper-page placements. Confirm regional support and the exact available page width before production.
Display ads
980 × 120: Banner Ad Sizes panorama guide
A panorama format associated with compatible regional inventory, including Sweden. Useful for a wide desktop strip with a concise message. Check the publisher’s supported slot and regional availability.
Display ads
300 × 50: Banner Ad Sizes mobile banner guide
A compact mobile banner for compatible 300-pixel-wide placements. Useful for a short invitation and a recognisable brand element. Supply the exact dimensions requested by the destination rather than stretching a 320-pixel export.
Display ads
750 × 100: Banner Ad Sizes pl billboard guide
A Polish regional billboard format for compatible horizontal desktop placements. Useful for a concise message across a medium-width page region. Confirm that the campaign actually includes supported Polish inventory.
Display ads
750 × 200: Banner Ad Sizes pl double billboard guide
A Polish regional double-billboard format. Useful in supported desktop placements when the creative needs more visual height than the 750 × 100 strip. Availability depends on the selected inventory.
Display ads
750 × 300: Banner Ad Sizes pl triple billboard guide
A Polish regional triple-billboard format. Useful for a roomier visual composition in compatible Polish desktop inventory. Check the publisher and campaign requirements before producing the final export.
Platforms
1200 × 628: LinkedIn landscape image ad guide
A wide single-image creative for LinkedIn feed advertising. Pair a clear visual with a concise professional benefit; check the actual crop and surrounding post text.
Platforms
1200 × 1200: LinkedIn square image ad guide
A balanced single-image ad canvas for LinkedIn. Useful when the product, workflow or illustration benefits from equal width and height.
Platforms
720 × 900: LinkedIn portrait image ad guide
A 4:5 single-image creative. LinkedIn’s guidance describes vertical paid image delivery as mobile-only; review the selected campaign preview.
Platforms
1080 × 1080: Facebook square feed canvas guide
An example square composition for planning a Facebook feed image. Keep one clear focal point and check the chosen placement’s current export requirements.
Platforms
1080 × 1350: Facebook portrait feed canvas guide
An example 4:5 feed composition with room for a product scene and concise message. This is a planning canvas, not a claim about Meta’s latest recommended resolution.
Platforms
1080 × 1920: Facebook stories canvas guide
A 9:16 full-screen planning canvas. Leave room for the account header and lower interface; preview the actual Story placement before export.
Platforms
1080 × 1920: Facebook reels canvas guide
A vertical planning canvas for a Reels creative concept. Keep the important action, captions and brand away from interface controls; verify the final placement.
Platforms
1080 × 1080: Instagram square feed canvas guide
A square Instagram feed composition for a recognisable product or idea. Plan the image with its caption and destination rather than fitting an entire brochure into it.
Platforms
1080 × 1350: Instagram portrait feed canvas guide
An example 4:5 feed composition. Use the extra height for hierarchy and breathing room; confirm current ad-placement recommendations before delivery.
Platforms
1080 × 1920: Instagram stories canvas guide
A tall Story composition. Keep the essential message and subject in a clear central region so account and action overlays have space.
Platforms
1080 × 1920: Instagram reels canvas guide
A 9:16 Reels planning canvas for a simple visible action. Leave room around captions, brand and subject for interface elements and placement-dependent crops.
Platforms
800 × 418: X / Twitter landscape image ad guide
A horizontal image-ad canvas recommended by X. Let the image add useful information while the post introduces the context.
Platforms
800 × 800: X / Twitter square image ad guide
A square image-ad canvas recommended by X. Useful for one focused product, illustration or visual explanation beside concise post copy.
Platforms
1200 × 674: Taboola native source image guide
A roomy source-image example for a native recommendation. The publisher pairs and crops the image with a separate headline and branding text.
Platforms
400 × 350: Taboola minimum thumbnail canvas guide
The minimum width and height listed in the current thumbnail policy. Larger clear sources may be more practical; a minimum is not a quality target.
Platforms
1920 × 1080: YouTube landscape video canvas guide
A 16:9 Full HD video canvas for relevant YouTube ad formats. The format and campaign determine duration and overlays; this tool previews the canvas, not a playable video.
Platforms
1080 × 1920: YouTube vertical video canvas guide
A 9:16 Full HD video canvas. Keep faces, captions and key product information clear of placement-specific interface overlays.
Platforms
1080 × 1080: YouTube square video canvas guide
A square Full HD video canvas listed in Google’s video-ad specifications. Check the selected campaign and available placements before production.
Platforms
300 × 60: YouTube desktop companion banner guide
A small companion banner listed for desktop YouTube advertising. Use a brief, legible message; it is separate from the video creative itself.
Platforms
1080 × 1080: Reddit square image ad guide
A square image-ad resolution recommended in Reddit’s guide. Show a concrete subject and keep the message honest about the destination.
Platforms
1080 × 1350: Reddit portrait image ad guide
A 4:5 image-ad resolution recommended in Reddit’s guide. Useful for a mobile-oriented product or process explanation with one focal point.
Platforms
1440 × 1080: Reddit landscape image ad guide
A 4:3 image-ad resolution recommended by Reddit. Useful for contextual scenes where the surrounding environment helps explain the subject.
Platforms
1920 × 1080: Reddit widescreen image ad guide
A 16:9 image-ad resolution recommended in Reddit’s guide. Keep the subject recognisable at feed size and avoid tiny lettering across the wide image.
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